WEM

Making Customers Part of Your Business Process

Are your customers part of your business processes? Probably not, since it is almost impossible with the currently available software solutions. A missed opportunity, since customers are at the core of most organizations. They hold the key to making a business profitable and successful. We show you how to make your business process more interactive and customer friendly.

Standard Software vs Custom Software

Most organizations have two ill-fitting options to choose from: Standard software often is not flexible enough to meet the organization’s demands. Business processes should be adapted to the software possibilities instead of the other way round. Custom software would be an alternative, although a costly one. The many skills from experts make it a complex and time consuming procedure. What is more, building custom software does not offer any guarantees for a satisfactory solution.

In this light it seems almost impossible to involve the customer into the process. However, adding an extra step which allows customers to play a more active role would be a wise move. Customers are at the core of most organizations. They hold the key to making a business profitable and successful.

The Order Process

How to make your business process more interactive and customer friendly? We give an example of a software solution designed for an order process. In an automated environment the customer places an order, which gets picked up by the system and sent to production. When the order is ready for shipment the customer gets notified through the software application. He then enters a delivery time to suit his schedule and the order gets dispatched. Having customers play a more active role automatically makes them part of the order process. They become just as important as back office elements like administration or logistics.

Different types of customers ask for different approaches. The order process should thus include several options for several customers. This may seem a complex procedure, but it is easier than it seems.

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